Despite what industry experts and analysts have said about the value of product innovation management software, many organizations still have reservations about implementing a solution. Much of this is rooted in misconceptions about how these tools will impact your organization. Like many changes, adding new technology processes and systems at an organization can bring about confusion and uncertainty. But these changes can also yield significant returns.
In this white paper, author Jim Brown of the research firm Tech-Clarity, outlines the 5 most prevalent myths surrounding innovation management software.